Viola A. Llewellyn · The Art of The Pivot
Change is always happening. The question is whether you are ready to choreograph your next move — or be swept away by someone else's.
"I've seen the good and the dark side of change. Anticipating change is a science. Executing it authentically is an art form."— Viola A. Llewellyn
The Framework
I founded PROPhaze Consulting™ because my years as a founder in the tech space and my experience as a senior executive across the private and public sectors taught me one recurring, invaluable truth: change is always happening.
Pivoting does not always come naturally. Sometimes we must give up the comfort of what we have built — or where we are — to embrace the unknown. My role is to help my clients, my customers, and my audiences understand what that next step is, and then choreograph the right steps in preparation for their next Pivot.
Change is not the end of something. In the right hands, it is the beginning of something new, powerful, and rewarding. My own missteps and pivots across sectors — from Fortune 100 technology firms to pioneering African FinTech — have given me the depth to help organizations of every size understand the skills required and the courage necessary to move forward and thrive.
Read the signals before the market does. Change management starts with pattern recognition — knowing what's coming before it arrives.
Design the pivot with precision. Strategy without structure collapses. We build the framework your next move requires.
Communicate change with clarity and courage — to your board, your team, your investors, and your market.
Execute authentically. The art is in the doing — moving your people and your organization into the new reality with confidence.
How We Work Together
Deep-dive strategic advisory for corporations, NGOs, and founders navigating transitions, restructuring, market pivots, or leadership change. From diagnosis to execution.
Corporations · NGOs · FoundersOne-on-one coaching grounded in Human Design principles and Transactional Analysis. For leaders who need to understand themselves deeply before they can lead others effectively through change.
Senior Leaders · FoundersIntensive group sessions designed to shift mindset, align teams, and build the internal culture required to execute a successful organizational pivot. Practical. Provocative. Transformative.
Teams · OrganizationsSpecialized advisory for organizations entering African and emerging markets. Built on real operational experience — not theory. Viola raised $3M in equity and funded $123M in SME finance across Africa.
Africa · Emerging MarketsTransforming teams into focused, resilient, profit-oriented units. Culture strategy, performance optimization, and the human architecture of high-functioning organizations.
Leadership Teams · HRA globally recognized speaker whose stories of failure, fraud, reinvention, and triumph leave audiences permanently changed. Not just inspired — activated.
Conferences · Summits · GalasAbout Viola
Viola A. Llewellyn is a global business leader, award-winning FinTech innovator, and change strategist whose career spans Fortune 100 technology companies, international financial institutions, and high-impact startups across three continents.
She has advised corporations and investors on leadership performance, revenue growth, and market entry across Africa and international markets. She co-founded Ovamba Solutions, Inc. — one of the earliest African FinTech companies — and has spoken at the world's most prestigious forums from Davos to the UN General Assembly.
Born in London to Cameroonian parents, Viola brings a rare combination of cultural fluency, street-earned strategic wisdom, and an instinct for the human side of change that no MBA program can teach.
She is a World Economic Forum Tech Ambassador, TED Speaker, and author. Her insights have been featured in Vanity Fair, Fortune, Forbes, the Brookings Institution, and the Wilson Center.
Book Viola Viola on LinkedIn
Keynote Speaking
Viola doesn't deliver speeches. She opens rooms. Her keynotes draw on three decades of real-world pivots — building, losing, rebuilding, and thriving — to leave audiences permanently shifted in how they think about change, leadership, and possibility.
Insights & Ideas
VideoUnexpected disruptions expose everything — your strategy, your culture, and your leadership. In this series, Viola unpacks how organizations can not only survive Black Swan events, but emerge transformed.
Watch Now →
VideoIn Episode 2, Viola goes deeper into the anatomy of disruption — how leaders can move from reactive to anticipatory, and why the pivot is never just a business decision.
Watch Now →The rules of leadership were written without women in mind. Viola examines what is changing, what is not, and what women in leadership must do to rewrite the playbook on their own terms.
Watch Now →Africa's innovation story is being told by the wrong voices. Viola brings three decades of on-the-ground experience to reframe the continent's economic narrative.
Read on Medium →Let's Work Together
Whether you need a strategic consulting partner, a keynote speaker who will move your room, or an executive coach who has lived what she teaches — Viola is ready to hear from you.
Thank you for reaching out. Viola personally reads every enquiry and will be in touch within 48 hours. Your next Pivot starts here.